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Dargeelyn F. Loftin

P.O. Box 379
Greenbelt, Maryland 20768
Phone: 301-552-9170
e-mail: dargeelyn@loftinmgmt.com
website: www.loftinmgmt.com

SUMMARY OF EXPERTISE

A business strategist with progressive financial, product development, business development, marketing management and consulting experience. Solid reputation as a strategic visionary, problem solver and client advocate. Strong ability to develop and motivate teams. Performance-oriented with experience in profit and loss management. Skilled in executive level presentations, vendor relationships, and strategic partnerships. Extensive technical expertise in client/server environments, data communication technologies, and Internet applications.

PROFESSIONAL HISTORY

Loftin Management Consulting, Inc., Lanham, Maryland (1994 - Present)
President and Chief Change Officer
Manage multi-client accounts and lead diverse project teams in facilitating planning sessions, developing marketing strategies, and recommending business process methodologies to improve productivity and reduce costs for clients.  Assess critical business issues and design strategic and organizational development plans to enhance organizational performance. Conceived, developed and brought interactive services to market. Delivered technology assessments and evaluations for training, knowledge ware and groupware applications. Negotiated licensing and joint venture agreements. Designed and executed advertising, direct mail and public relations campaigns.

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Developed a strategic business plan, sales strategy, sales training, and implementation criteria for an executive and career coaching program for the National Black MBA Association that was re-launched at their 15,000 attendee national conference

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Facilitated focus groups for the Department of Agriculture and jointly developed a marketing strategy/campaign to target market segments, produce educational materials, and encourage behavioral change to use food thermometers during cooking

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Program managed the creation of a secure communications network to combat computer-based crimes for the Department of Justice that was delivered within budget ($138,300) and on schedule in under 6 months

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Managed 3Com's eBusiness assessment service implementation and follow-up focus groups to confirm features/benefits and to establish a viable prospect list

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Managed the Olympic Program for America Online which was awarded the Member's Choice Award and came in $300,000 under budget

GE Information Services, Inc. (GEIS), Rockville, Maryland (1990 - 1994)
Manager, Business Communications
Had profit and loss responsibility for a $125 million unit that delivered customized electronic messaging, groupware, EDI, sales force automation, news and information services for Fortune 500 clients. Responsible for a cross-functional team of over 70 product managers, designers, developers, technical writers, quality assurance testers, sales support, and external consultants and contractors. Led marketing activities including the development of marketing plans, budgets, product and service announcements, customer presentations, competitive analysis and product marketing.

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Developed product development process improvements that improved quality by 35% and reduced cycle time by 55%

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Increased e-commerce revenues 35% and delivered services within the budget of $4.5 million in the first year

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Redesigned a GE client advisory group to facilitate client participation on product teams that decreased product rollout cycle time 40% and increased customer satisfaction 67%

Manager, BusinessTalk
Managed a direct team of 6 product managers who had product development responsibility for launching dial-up and LAN based services across several platforms. Established team goals with regard to schedule delivery, productivity, quality and contingency plans. Led world-wide commercialization activities including product development, product positioning, pricing and implementation to expand revenues to $90 million.

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Delivered client/press briefings in Australia, Brazil, England, France, Finland, Japan, South Korea, and Singapore to expand international penetration and increase global revenues 221%

Marketing Manager, Information Integration
Launched GEIS’ first news and information services designed for business clients. Created marketing collateral and documentation to foster expanded business use of the service.

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Commercialized 7 new services and negotiated third-party vendor contracts with Associated Press, Reuters, Dow Jones, Inc., Citicorp, etc. to generate over $500k new revenues in first year

Dialcom, Inc., (acquired by British Telecommunications) Rockville, Maryland (1989 - 1990)
Senior Product Marketing Manager
Managed the online information services offered via Dialcom’s global network service. Defined product development procedures, identified and developed new business opportunities with third-party vendors.

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Coached and lead a product team through change from a British Telecom acquisition by building closer relationships with clients and established mutual successes by growing revenues by 18% during the transition year

Prior Positions Held

bullet Business Development Manger
bullet Product Manager
bullet Financial Systems Consultant
bullet Financial Trader
bullet Computer Operations Manager
bullet Accountant

EDUCATION

MBA, University of Maryland, College Park, Maryland
BS, Marketing and Finance, minor: Economics, University of Maryland, College Park, Maryland

AWARDS

Maryland’s Top 100 Minority Business Enterprises for 2006, by The Governor’s Office of Minority Affairs (OMA) and The Daily Record, September, 2006
Chairman's Award,
by the National Black MBA Association Annual Conference and Exposition Awards Banquet in Chicago, IL, October, 2001
Chapter of the Year, National Black MBA Association, Washington, D.C. Chapter 2000
Spirit Award For Entrepreneurial Excellence, by the Black MBA Association and Hispanic MBA Association of the University of Maryland Business School in April, 2000

Eminent Entrepreneur Award
, Black MBA Association, Hispanic MBA Association and Black Business Society of the University of Maryland Business School, 1998
Entrepreneur of the Year, National Black MBA Association, Washington DC, 1996

EXECUTIVE BOARD PARTICIPATION

Board of Governors, University of Maryland, College Park Alumni Association
Dean's Advisory Council,
Robert H. Smith School of Business
Robert H. Smith School of Business Alumni Board, College Park, Maryland (non-profit), Past President, Board 2003 - 2006
Southern Maryland District Board #134, Inc. (non-profit), Immediate Past President, Board 1993 - 2004
National Black MBA Association, Washington DC Chapter (non-profit), Past President, Board 1997- 2002

PROFESSIONAL AFFILIATIONS

National Association of Female Executives, National Black MBA Association, Prince George's County Chamber of Commerce, and United States Tennis Association


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